ElderGen was formed in 2014 when founder Daniel Naeh set out to create a system to facilitate independent home living for relatives that suffer from mild and medium memory impairment.
Recognising that keeping a family member at home in their familiar environment contributes to their wellbeing was key, because the institutionalisation of an elderly person with memory loss into a care home can contribute to rapid deterioration as the person loses their few familiar anchors of safety.
Inspired from experience of looking after a relative with vascular dementia the system was first built to support the care of a relative living abroad and at a later stage required coordinating daily care with family members and a professional care agency.
Daniel Naeh is an Information Technology (IT) specialist with a keen interest in the development of health applications. He has an MSc in Computing from Cardiff University as well as a first degree in Psychology. He is also a qualified counsellor and was a member of the British Association for Counselling and Psychotherapy.
He has over 20 years UK and international experience in large institutions and software houses. He worked as an IT consultant and project manager in the development of banking applications such as asset management, securities and future trading systems for major Swiss banks.
In the last few years he has managed the IT department for Wales Cancer Bank (WCB) with responsibility for the WCB's IT infrastructure, including project management and development of WCB software and integration with NHS clinical information systems.
Ceri Edwards is a communication specialist working for ED&F Man invst as a marketing specialist.
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